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    • An Exploration of Esports Consumer Consumption Patterns, Fandom, and Motives 

      Anderson, Devin; Sweeney, Kevin; Pasquini, Erica; Estes, Brent; Zapalac, Ryan (IGI Global (International Journal of eSports Research), 2021-01)
      Esports, or competitive gaming, has become a large market in the entertainment industry, with a total market value approaching $1 billion USD in 2019. An understanding of esports consumers has become increasingly important ...